This study presents a review of 85 peer-reviewed publications of cross-cultural variations in consumer behavior. The objectives of this study are to systemize conceptual and methodological approaches (...)
The purpose of this paper is to introduce a new approach for the identification of price thresholds, which enables learning true thresholds
from previous buying decisions recorded in POS scanner (...)
Russia has developed into one of the most important markets for
luxury goods in the world. The aim of this study is to determine the
factors influencing Russian consumers? intentions to purchase (...)
Despite all changes and crises Russia has developed to one of the most important market for luxury
goods in the world. Economic developments in the course of the last decade, rapidly growing (...)